27.11.2013 - 00:00:00
EAMSA Annual Conference Nov 27–30, 2013 at IN-EAST
30th Euro-Asia Management Studies Association (EAMSA) Annual Conference
University of Duisburg-Essen – Institute of East Asian Studies (IN-EAST)
27–30th November 2013
"Innovation in Asia and Europe
Approaches and Answers to New Challenges"
The need for greater product and process innovation and, it follows, more efficient innovation management are becoming increasingly important issues for enterprises in both Asia and Europe. Changing perceptions and value systems of customers as well as (administrative) requirements for ‘greener’ products are putting pressure on enterprises to re-think traditional product portfolios and familiar business models. As such, there is a growing need for new ‘disruptive’ innovation, as well as incremental and other forms of innovation.
Enterprises in Asia and Europe alike are challenged to find answers to these new market requirements. Solutions may be found in innovative organizational approaches, spontaneous or politically-induced clustering, novel HR-management practices or in new models of transnational collaboration combining the competitive strengths of both regions.
For further information please visit http://eamsa2013.org/