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Course Type (SWS)
Lecture: 2 │ Exercise: 0 │ Lab: 0 │ Seminar: 0
Exam Number: ZFB 96148
Type of Lecture:

Lecture with integrated case studies

Language: German/English
Cycle: SS
ECTS: 4
Exam Type Written Exam (60 min.)
assigned Study Courses
assigned People
assigned Modules
Information
Beschreibung:

In dieser Veranstaltung werden die Themen des internationalen Automobilmanagements vertieft. Themen sind z.B. Besonderheiten des Internationalen (Automobil)Managements vor allem
- weiterführende Erklärungen von Direktinvestitionstheorien
(Internationalisierung von kleinen und mittleren Unternehmen, Born Globals, internationale Wertschöpfungsstrategien wie Produktionstransfer und Offshore Outsourcing sowie die Internationalisierung multinationaler Unternehmen aus Niedriglohnländern) und
- Besonderheiten des Management in Emerging Markets mit höheren Erlöspotentialen bei gleichzeitig höheren Risiken

Lernziele:

Die Studierenden sind in der Lage, aktuelle Fragenstellungen des internationalen Automobilmanagements theoriebezogen und praxisrelevant zu beantworten und die Internationalisierung von Unternehmen umfassend zu erklären.

Literatur:

1. Proff, H. (2004) Management in Ostasien, Lateinamerika und Schwarzafrika. München.
2. Oesterle, M.-J., Schmid, S. (2009): Internationales Management. Forschung, Lehre, Praxis. Stuttgart.
3. The World Bank (Ed.) (2011). The World Development Report. Washington D.C.
4. Lu, J.W., Beamish, P.W. (2006): SME internationalization and performance: Growth vs. profitability. In: Journal of International Entrepreneurship, 4, 27-48.
5. Grossman, G.M., Helpman, E. (2006): Optimal integration strategies for the multinational firm. In: Journal of International Economics, 70, 216-238.
6. Boston Consulting Group (2006): The new global challenge. How 100 Top companies form rapidly growing countries als changing the world. Boston 2006.
7. Rialp, A., Rialp, J., Knight, G.A. (2005): The phenomenon of early internationalizing firms: What do we know after a decade (1993 – 2005) of scientific inquiry? In: International Business review, 14, 147-166.
8. Berry, M.M.J., Brock, J.K.-U. (2004): Marketspace and the internationalization process of small firms. In: Journal of International Entrepreneurship, 2, 187-216.
9. Makino, S., Lau, C.-M., Yeh, R.-S. (2002): Asset-Exploitation versus asset-seeking: Implications for location choice of foreign direct investment from newly industrialized countries. In: Journal of Business Studies, 33, 403-421.
10. Hoskisson, R.E., Eden, L., Lau, C.M., Wright, M. (2000): Strategy in emerging economies. In: Academy of Management Journal, 43, 249-267.
11. Prahalad, C.K., Lieberthal, K. (1998). The end of corporate imperialism. In: Harvard Business Review, 76, 69-79.
12. McDougall, P.P., Shane, S., Oviatt, B.M. (1994): Explaining the formation of international new ventures: The limits of theories from international business research. In: Journal of Business venturing, 9, 469-487.

· IJATM - International Journal of Automotive Technology and Management
· ZfAW - Zeitschrift für die gesamte Wertschöpfungskette Automobilwirtschaft

Vorleistung:
Infolink:
Bemerkung:
Description:

In this course, the issues of international automotive management will be studied in further depth. Issues addressed will include specific features of international (automotive) management, in particular:
- More advanced explanations of direct investment theories (internationalization of small and medium-sized enterprises, “born globals”, international value creation strategies such as production transfer and offshore outsourcing, as well as the internationalization of multinational corporations from low-wage countries) and
- Specific features of management in emerging markets, with higher revenue potentials and higher risks at the same time

Learning Targets:

Students will be able to answer selected current questions of international automotive management theory-based and with relevance for practitioners and to explain comprehensively the internationalization of firms.

Literature:

1. Proff, H. (2004) Management in Ostasien, Lateinamerika und Schwarzafrika. München.
2. Oesterle, M.-J., Schmid, S. (2009): Internationales Management. Forschung, Lehre, Praxis. Stuttgart.
3. The World Bank (Ed.) (2011). The World Development Report. Washington D.C.
4. Lu, J.W., Beamish, P.W. (2006): SME internationalization and performance: Growth vs. profitability. In: Journal of International Entrepreneurship, 4, 27-48.
5. Grossman, G.M., Helpman, E. (2006): Optimal integration strategies for the multinational firm. In: Journal of International Economics, 70, 216-238.
6. Boston Consulting Group (2006): The new global challenge. How 100 Top companies form rapidly growing countries als changing the world. Boston 2006.
7. Rialp, A., Rialp, J., Knight, G.A. (2005): The phenomenon of early internationalizing firms: What do we know after a decade (1993 – 2005) of scientific inquiry? In: International Business review, 14, 147-166.
8. Berry, M.M.J., Brock, J.K.-U. (2004): Marketspace and the internationalization process of small firms. In: Journal of International Entrepreneurship, 2, 187-216.
9. Makino, S., Lau, C.-M., Yeh, R.-S. (2002): Asset-Exploitation versus asset-seeking: Implications for location choice of foreign direct investment from newly industrialized countries. In: Journal of Business Studies, 33, 403-421.
10. Hoskisson, R.E., Eden, L., Lau, C.M., Wright, M. (2000): Strategy in emerging economies. In: Academy of Management Journal, 43, 249-267.
11. Prahalad, C.K., Lieberthal, K. (1998). The end of corporate imperialism. In: Harvard Business Review, 76, 69-79.
12. McDougall, P.P., Shane, S., Oviatt, B.M. (1994): Explaining the formation of international new ventures: The limits of theories from international business research. In: Journal of Business venturing, 9, 469-487.

· IJATM - International Journal of Automotive Technology and Management
· ZfAW - Zeitschrift für die gesamte Wertschöpfungskette Automobilwirtschaft

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