Dr. Benjamin Serfas
Dr. Benjamin Serfas
Team Economic Psychology
Department of Computer Science and Applied Cognitive Science
Faculty of Engineering
University of Duisburg-Essen
Lotharstr. 65 (LE)
47057 Duisburg
Room LE 248
Research Interests
- consumer behaviour
- impulsive buying
- self-regulation
- motivation
- attention
- implicit processing
- eye tracking