09.11.2015 - 00:00:00
EAMSA 2015 Conference – Bridging Europe and Asia: Contemporary Challenges in International Marketing
The 2015 Conference of the Euro-Asia Management Studies Association (EAMSA) took place at the SOAS University of London on October 28–31, 2015. The conference theme was “Theory and Practice in Bridging Europe and Asia: Contemporary Challenges in International Marketing”.
The IN-EAST School of Advanced Studies organized two sessions (Panel Chair & Organizer) on the topic of Innovation in Asia and Advanced School members presented their research to the audience. Nicole Schleiffer’s paper was selected for the best PhD paper award at EAMSA 2015. Roman Bartnik won the Best Reviewer Award 2015.
Advanced School Presentations at EAMSA 2015
Roman Bartnik: "Innovation in the East Asian automotive industry: A structured review of what we know and how to use it."
Roman Bartnik: "A structural equation model of coordination, motivation and communication in Japanese and German early innovation projects."
Shuanping Dai and Aleksandra Davydova: "Collaboration Networks of Chinese Electric Mobility Firms: Structure Pattern and Policy Implications"
Paul J. Scalise: "Innovations and Equilibria in Japan's Electric Power Market: Four Stages of Development"
Nicole Schleiffer: "Innovation of the Value Proposition of Automotive Manufacturers by Radical New Services to Improve the Customer Value: An empirical Investigation in the Transition to the Electric Mobility in Germany and China"
Guanzhong Yang and Shuanping Dai: "Does Social Inducement Lead to Higher Open Source Innovation Investment? An Experimental Study"
For more information about the EAMSA 2015 Conference please click here: https://www.soas.ac.uk/finance-and-management/events/eamsa-conference-2015/#CallforPapers
Please find the program here: https://www.soas.ac.uk/finance-and-management/events/eamsa-conference-2015/file106092.pdf